In one experiment, participants predicted the intensity of 10 hurricanes -- five with female names and five with male names. The male hurricanes were deemed more intense -- regardless of the gender of the participant.
In another test, participants were asked to judge the risks of a hypothetical "Hurricane Alexander" and a "Hurricane Alexandra." Despite being told both had uncertain intensity, respondents considered Hurricane Alexander to be riskier.
A third experiment tested whether participants would be more likely to evacuate due to a "Hurricane Christopher" vs. a "Hurricane Christina." As expected, more people would flee their homes if Hurricane Christopher came barreling toward them compared to an impending Hurricane Christina.